More Rules for Job Hunting in a Recession

Did you watch ABC’s Nightline last night? There was a story about Dale Kloefkorn, an out-of-work, 40-something data analyst with long hair.  The network hooked him up with a coach to see if he could give his job search a jump start.  The coach, Peggy Klaus, who wrote The Hard Truth About Soft Skills, (read more on soft skills here) suggested that there are several points to consider to make yourself more marketable, especially in a recession or when you are out of work.

1. Don’t be overly modest.
It’s all about self-promotion!  If you can’t articulate what you have to offer, how are you going to find an opportunity?  You need to know yourself to sell your skills.

2. No job is completely secure.
Don’t assume that your job is safe – you never know the way the pink slips will fall.  If it looks like your department is in danger, step it up and see if you can avoid being a casualty.

3.  Don’t be a “paycheck player.”
If you see yourself as a cog in the wheel, it is easier to pluck you off the payroll.

4. No job is perfect.
Don’t be too picky when job searching.  Consider new possibilities, different fields and realize that there may not be one job that has the perfect combination of attributes. Limiting yourself will not yield the same offers as being open minded.

Finally, it is important to note that Dale did cut his hair to freshen-up his image.  The fifth rule could certainly be “Appearance Matters.”

ABC reports that, after the meeting with the coach and re-working his resume and posting it online, the candidate heard from 11 recruiters and had one promising interview. 

So, a mini-makeover, attitude adjustment and a revised resume did the trick for Dale.  Could it do the trick for you?  Keppie Careers is here to help!  Visit for information about our services.


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February 2008
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